Simple ideas, great business opportunities

Do not discard a business idea, however simple it may seem. You don’t always have to invent something for being an entrepreneur. By adding value to a daily use product you can turn your idea into a profitable business.

Annick Lévesque, Smart handbags with an elegant style

Entrepreneur and designer Annick Lévesque from Montreal, Canada, knows about it. She offers a great selection of high quality handbags and accessories made in leather with an elegant, classic and timeless style. Her flagship is a collection of “Smart” handbags with built-in lights. “Composed of an automatic switch activating two mini LED lights, each sawn individually with 24 handmade stitches”, according to a company’s press release.

Annick Lévesque came up with the idea while working at a restaurant’s coat-check. “I had to help clients find their coat-check coupon in their bags with a flashlight numerous times…”

www.annicklevesque.com

Annick Lévesque is also a socially responsible brand. “Did you know that buying a product of superior quality reduces the amount of waste caused by fast deteriorating cheaper products? Once worn out, every Annick Levesque handbag can be returned to the retail outlet where it was originally purchased in exchange for a 15% discount to a charity organisation that helps women and families who cannot afford products of such quality. “, explains in her website.

If you are a woman with an overloaded handbag full of "whatever you'd probably think will need during the day" (or not), this is of great help. The light is very useful, especially when you are trying to find your keys or cell phone, say a parking lot at night.

For the moment Lévesque’s products are only available in some exclusive boutiques across Québec.

Take a look at her fashionable collection: http://www.annicklevesque.com/

Mistura Timepieces, eco-zen and wearable art

Another example is Mistura, founded by Daniel Schemel, Juan Felipe Barrenche, Felipe López and Mateo Isaza. 

Based in Dallas, Texas, Mistura specializes in natural watches, handcrafted with South American sustainable wood and 100% genuine leather. These are also environmentally friendly products. Mistura assures that each and every species of wood used in the production of their exotic watches is renewable.

http://www.mistura.com/

"Every wooden wristwatch is lovingly handcrafted - it takes up to 85 hours to create each timepiece. Our concept wooden wristwatches are both unique and exotic", explains the company on its website.

The success of this “Green luxury movement” is reflected on Mistura expansion. Today the organization has authorized dealers in the United States, Canada, Latin America, Europe, Africa and Asia.

If you want to make a statement with your wardrobe take a look at their products: http://www.mistura.com/

Aída Ulloa
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