8.4.14

Joyería para mascotas, al último maullido de la moda

Algunos amantes de los animales convierten a sus mascotas en sus hijos, dándoles toda la atención y cuidados que merecen, aunque en ocasiones van más allá de cubrir sus necesidades básicas y los visten y adornan con accesorios que valen miles de dólares.

Ciertas empresas toman ventaja de estos “dueños consentidores”. Checa estas empresas que se dedican a fabricar joyería para mascotas como collares, moños y placas con brillantes y hasta piezas de Swaroski.
Entre las empresas destacadas se encuentra Diamond Dogs, de Inglaterra, que ofrece collares para gatos y perros con elementos de Swaroski. Un collar para gato cuesta en promedio $194.5 dólares, mientras que un juego de collar y correa para perro puedo costar hasta $700 dólares.

Diamond Dogs

Diamond Dogs
Otra compañía es Designer Dog Necklace; aquí se pueden encontrar collares hechos con acentos de oro y plata, Swaroski y perlas. Luxe Pets es otra marca que ofrece placas de identificación personalizadas y collares de diseñador, para que tu mascota luzca piezas únicas.

No es de sorprender este boom de productos de lujo para mascotas. En los últimos años la industria ha visto un crecimiento considerable en el gasto promedio de los norteamericanos en sus mejores amigos.  La Asociación Americana de Productos para Mascotas (APPA, por sus siglas en inglés), estima que en Estados Unidos los dueños de mascotas gastaron en 2013 la friolera cantidad de 55.72 billones de dólares en productos y servicios.  La Asociación estima que para 2014 la cifra aumentará a 58.51 billones de dólares, de los cuales 4.73 billones se destinarán al arreglo de las mascotas (como cortes de pelo, entrenamiento y productos diversos). Tan sólo en Estados Unidos, la  APPA informa que el 68% de las viviendas cuentan con mascota, lo que equivale a 82.5 millones de hogares.
Aída Ulloa
APPA - American Pet Products Association: http://www.americanpetproducts.org/
Checa otras empresas de joyería para mascotas:
Weizhi - USA, Japan: http://www.weizhi.co.jp/
Luxe Pets: http://www.luxepets.com/
Kole Kreations: http://www.kolekreations.com/
Diamond Dogs: http://diamonddogs.eu/dog-collars-leads/
Designer Dog Necklace: http://www.designerdognecklace.com/
http://accesoriosparaperros.blogspot.ca/2009/01/colgantes-para-perros-joyera-de-moda.html
http://www.modacaninayorkshirechihuahuas.com/tienda/accessories-c-3.html

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Pet Jewelry; the latest fashion meow

A lot of pet lovers give their dogs and cats attention and cares that sometimes go beyond basic needs.

Among the leading companies we find Diamond Dogs, from England, offering dog and cat collars with Swarovski elements. A cat collar costs on average US $ 194.5, while a set of collar and leash for dogs can cost up to US $ 700.

Diamond Dogs

Diamond Dogs
 Another company is Designer Dog Necklace. Here you can find necklaces made of gold and silver accents, Swarovski elements and pearls. Also, take a look at Luxe Pets, a brand that offers custom identification plates and unique collars made by the owner and designer.


Not surprisingly is this boom of luxury products for pets. In recent years the industry has seen considerable growth in the average spending of Americans in their best friends. The American Pet Products Association estimates that U.S. pet owners spent in 2013 a whopping amount of 55.72 billion dollars in products and services. The Association estimates that by 2014 the figure will increase up to 58.51 billion dollars, from which 4.73 billion will go to grooming & boarding, pet sitting and miscellaneous. According to the 2013-2014 APPA National Pet Owners Survey, 68% of U.S. households own a pet, which equates to 82.5 millions homes
Aída Ulloa

APPA - American Pet Products Association: http://www.americanpetproducts.org/
Weizhi - USA, Japan: http://www.weizhi.co.jp/
Luxe Pets: http://www.luxepets.com/
Kole Kreations: http://www.kolekreations.com/
Diamond Dogs: http://diamonddogs.eu/dog-collars-leads/
Designer Dog Necklace: http://www.designerdognecklace.com/
http://accesoriosparaperros.blogspot.ca/2009/01/colgantes-para-perros-joyera-de-moda.html

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Comments:

Joanne Mahon / Managing Director, Diamond Dogs, http://diamonddogs.eu/
As manufacturer’s of handmade leather pet accessories our main concerns are about producing top quality collars and leads that are durable and last the lifetime of the pet. The safety and comfort of the animals is also of paramount importance to our company. Our handmade products happen to be beautiful pieces in their own right whether they are plain leather or embellished with Swarovski crystal. Being involved with dogs for over 50 years and as the owner of 14 large hunting dogs, I do not treat them as children nor I do not dress them up in clothes but they do wear beautiful, durable Diamond Dogs collars every day. You might be surprised to learn that dogs derive pleasure from wearing beautiful collars because they attract the attention of strangers who then make a big fuss of them, giving them praise and attention. It is precisely what every dog craves, so our Swarovski collars work for the real benefit of the dogs in a round about way. I also learned a long time ago that its much better to buy quality items once than to have to replace them after a short time. As the saying goes, ” the quality remains long after the price is forgotten.” Our passion for making beautiful, durable accessories for our companion animals goes far beyond the simplified notion of designing luxuries for pets .Perhaps only those of us who know and understand the pleasures of living with companion animals can truly appreciate why are pets are worth it and what they give us back in return.

3.4.14

Fish Flops – Businesswoman and is just 16 years old



Just turned 16 and already was a millionaire. Maddie Robinson is a young visionary from Texas that at her young age already moves as an experienced businesswoman in the fashion industry. Her company is creating a true brand identity on social media and has attracted the attention of business magazines as important as Forbes, to celebrities like Selena Gomez.

Robinson had the idea of creating a business of flip flops that combine her interests: swimming, fishing and drawing. Fish Flops (http://www.fishflops.com/) is the name of her company and already sold in boutiques in several states in North America and important retailers like Macys and Nordstrom.

In addition, Fish Flops has an online store and new products such as hats and T-shirts that combine perfect with the flip flops.



Top it off, Maddie is also a writer. Her book "Living together in the sea" teaches about life in the sea. The main character is Orkicky the Orca Whale. "Swimming with Spinner" is an adventure story and guides to learn how to swim; the main character is Spinner the dolphin. Maddie created and drawn a series of characters that are the basis for her stories.

None of this would have been possible without the support of her father, Dan Robinson and her entire family. Now Maddie has enough money to pay for college.

Visit her page Nicole Madison Style:

www.MadisonNicoleStyle.com

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Fish Flops – Empresaria a los 16 años

Apenas cumplió 16 años y ya era millonaria. Maddie Robinson es una joven visionaria de Texas que a su corta edad ya se mueve como toda una empresaria experimentada en la industria de la moda. Su empresa está creando una verdadera identidad de marca en las redes sociales y ha captado la atención de revistas de negocios tan importantes como Forbes, hasta celebridades como Selena Gómez.

www.fishflops.com
Robinson, tuvo la idea de crear un negocio de sandalias que combina sus intereses: nadar, pescar y dibujar.  Fish Flops (http://www.fishflops.com/) es el nombre de su empresa y ya vende en boutiques en diversos estados de la Unión Americana y tiendas tan importantes como Macys y Nordstrom.  Además, Fish flops ya cuenta con una tienda en línea y nuevos productos, como gorras y playeras que combinan perfecto con las sandalias.

Por si fuera poco, Maddie también es escritora. "Viviendo juntos en el mar" enseña acerca de la vida en el mar de distintos animales. El personaje principal es Orkicky la orca. "Nadando con Spinner" es un libro de aventuras y guía para aprender a nadar, donde el personaje principal es el delfín Spinner. Maddie creó una serie de personajes que son la base de sus historias.

Obviamente, nada de esto hubiera sido posible sin el apoyo de su padre, Dan Robinson y de toda su familia. Ahora Maddie cuenta con el suficiente dinero para pagar la universidad.

Visita su página Madison Nicole Style

www.MadisonNicoleStyle.com

www.fishflops.com
Aída Ulloa
The Visionaries Media Follow us on Facebook and Twitter @VisionariesMed www.facebook.com/thevisionariesmedia

23.3.14

Planet Solar: Breaking record after record

The genius of some visionaries never ceases to amaze. Humans have always sought to defy nature and thanks to the amazing machines that have created, have surpassed all "limits", like traveling to the Moon and perhaps we are not far from seeing the first manned spacecraft bound for the planet Mars.

The visionaries who created the Swiss company Planet Solar always surprise us as they continue to break world records and defy nature, through the operation and administration of the catamaran MS Tûranor PlanetSolar, powered exclusively by solar energy.

On 4 May 2012, after 584 days of sailing and more than 60,000 km sailed, the MS Tûranor PlanetSolar completed the first trip around the world powered by solar energy. After undergoing significant maintenance, the vessel left La Ciotat (France) on 8 April 2013 for the US coastline and began its second life, by being transformed into a scientific platform for the “PlanetSolar DeepWater” expedition. The purpose of that mission was to collect an ongoing series of physical and biological measurements along the Gulf Stream, in both water and air using high-tech measurements and the expertise of scientists from the University of Geneva.

After this success, the MS Tûranor PlanetSolar spent the winter at the Cité de la Voile Eric Tabarly in Lorient. Included in the museum visits, the boat was open to the public and schools during its stay.

The MS Tûranor PlanetSolar will soon cast off for new unexplored solar expeditions. In parallel, the company will expand its sphere of activities into the renewable energy and clean mobility sector. Gérard d’Aboville, who captained the vessel during the 2013 campaign, will resume control of the Swiss solar boat for its 2014 expeditions

The official launch of this new campaign will take place from 14 to 28 April at Boulogne-sur-Mer (France) where the boat will be the guest of honour at the 23rd Festival des Images de Mer (Festival of the Sea Images), organised by the National Sea Centre (NAUSICAA).

Photo Source: http://www.arch2o.com/planet-solar-boat/arch2o-planet-solar-boat8/

The catamaran will then continue its journey toward the Mediterranean Sea. It will return to the Principality of Monaco, witness of the success of the first solar powered tour of the world in 2012, to offer its services to the Solar1 Monte Carlo Cup 2014 (first solar boat race) which will take place in mid-July. 


The MS Tûranor PlanetSolar should then head toward Greece where it is scheduled, in collaboration with the University of Geneva, to resume its role as a scientific platform for the purpose of studying submerged prehistoric landscapes. The catamaran would be involved in conducting undersea research led by archaeologists.

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19.3.14

Relaxation techniques of Patch Adams

A long time ago I had the opportunity to listen to one of Patch Adams conferences in Mexico City. Yes! The real Hunter "Patch" Adams, the visionary doctor who revolutionized medicine with laugh therapy.

Laugh improves mood for any patient but his teachings can help us not only in the field of medicine, but also to improve our daily lives and stop being so grumpy at work.

In his lectures, Adams provides some exercises that appear to be simple, but in reality are loaded with significance and are really good for relaxing. Try some of his techniques and see the difference in your mood.

The first exercise is to act as furniture, for example a sofa. "You do not necessarily have to be a living thing to be happy, I used to take people to the morgue and tell them don’t you feel better than that poor man?” said Adams.


The second is to act as a statue in a salute position; the third is to make funny or enthusiastic faces. The fourth is to approach a stranger and talk about the joys of life (if you don’t have, you must invent them). "As a doctor you have to know how to love people, I asked my students to greet everyone and achieve a dinner invitation after half an hour."

Other activities that help improve mood are: dance, have physical and visual contact with others, build strong communities and relationships that give a sense of belonging to combat loneliness and avoid depression. In addition, develop creativity (e.g., inventing things with just a sheet of paper).

Being grateful is vital. "To be grateful you got to turn and see famine and places like Africa," said Adams.

Joy is not only a reward for something (like graduating from college or getting a good job); we celebrate being alive. 


Aída Ulloa
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Las técnicas de relajación de Patch Adams

Hace algún tiempo tuve la oportunidad de asistir a una de las conferencias de Patch Adams que dio en la Ciudad de México. En efecto, el verdadero Hunter “Patch” Adams, el visionario doctor que revolucionó la medicina con la risoterapia.  La risa ayuda a los pacientes a mejorar su estado de ánimo, pero sus técnicas también pueden aplicarse en nuestra vida cotidiana.

En sus conferencias, Adams ofrece algunos ejercicios que al parecer son simples, pero que están llenos de significado y son buenos para relajarse. Prueba alguna de sus técnicas y sentirás la diferencia.
El primer ejercicio es actuar como un mueble, por ejemplo, un sofá. "No necesariamente tienes que ser algo vivo para ser feliz, solía llevar a la gente a la morgue y les decía ¿no te sientes mejor que ese pobre hombre?".




El segundo es actuar como estatua en una posición de saludo, el tercero es hacer caras sonrientes o entusiastas. El cuarto es buscar a alguien no conocido y platicarle de las alegrías de la vida (si no las tienes, debe inventarlas). "Como médico tienes que saber amar a la gente, yo pedía a mis estudiantes de medicina que saludaran a todo el mundo y que lograran una invitación a cenar después de media hora".

Otras actividades que ayudan a mejorar el estado de ánimo son: bailar,  tener contacto físico y visual con otros; formar comunidades y relaciones sólidas que den un sentido de pertenencia para combatir  la soledad y evitar la depresión. Además de desarrollar la creatividad (por ejemplo, inventar cosas con tan sólo una hoja de papel).



Ser agradecido es vital. “Para estar agradecido tienes que voltear y ver la hambruna y lugares como África", enfatizó Adams.


Para Adams, la alegría no es una recompensa por algo (como graduarse de la universidad o conseguir un buen trabajo), Alegría es celebrar el simple hecho de estar vivos.
Aída Ulloa

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15.3.14

Coca-Cola Freestyle, That obscure object of desire.



Photo. Coca-Cola Company
Going to your favorite fast food restaurant with a soda fountain has become something very common in our lives, but sometimes having just 4 or 5 options it's just not enough and instead of having 'what I want' you always have 'it is what it is'.

All our life we've grown up bombarded by the marketing and built-up an addiction to 'Coke', Sprite, Fanta, Powerade and some others to brands only knew in North America as Dr. Pepper or Minute Maid. The 'need' was there already, we just needed that little push to have our total devotion.


That's the key for success for 'Coca-Cola Freestyle', to the naked eye just a new fountain but it's by far more than that since you can taste more until 125 different products of this company. Want 'Coke'? Sure, there's cherry, lime, orange, raspberry, vanilla, vanilla-cherry, oh and the traditional one. Some Sprite? You can choose cherry, grape, peach, strawberry, etc. If you look for keep up your figure there's plenty of Diet and Zero versions of these drinks.


Photo. Brevreview.com
'Magic' was created by the Italian company Pininfarina who created the micro-dispenser technology, designed originally for pharmacy labs to dose exactly prescription drugs. How ironic! This machine has also a demand and supply management system which controls the replenishment of the flavors with direct interface to Coca-Cola replenishment department and the owner of the restaurant where it is located, so you would never miss your favorite drink. Besides it provides statistical info of the consumption of the flavors and a nice touch-screen interface that will blow anyone's mind when seeing the options available.

The monthly rent for one of these babies is 3,600 dollars per year and actually you can only find them at some food chains in USA, Canada and UK, but with an express expansion in mind to replace their actual fountains. Even there's an app for iOS and Android where you can find the closest fountain to your home and create your own custom combinations.

Sorry, you can run but you can't hide and if you are a soft-drink lover probably you are fated to fall in love with it.
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Coca-Cola Freestyle, ese extraño objeto del deseo.


http://1.bp.blogspot.com/_nCEEV-BGlKQ/TL6KEVFokGI/
AAAAAAAACfU/W1kE5w29ugc/s640/Coke+Freestyle.png

Ir a algún restaurante de comida rápida con un dispensador de bebidas a voluntad se ha vuelto algo muy común en nuestra vida cotidiana, aunque al tener 4 o 5 opciones para elegir muchas veces la decisión va desde '¿qué es lo que quiero?' a 'es lo que hay, ni modo'.

Varios crecimos bombardeados por el marketing y hemos vivido construyendo una clara adicción a 'la Coca', Sprite, Fanta, Powerade y algunos otros a marcas tal vez no tan reconocidas en Latinoamérica como Dr. Pepper o Minute Maid. La 'necesidad' existe sólo nos faltaba ese pequeño empujoncito para que pudieran tener nuestra devoción absoluta.


http://www.bevreview.com/wp-content/
image_coke_freestyle_nra2010_2.jpg


Es ahí donde entra en la ecuación 'Coca-Cola Freestyle' una máquina expendedora de bebidas a simple vista igual a las otras pero que puede darte a probar 125 sabores diferentes de productos de esta empresa. ¿Quieres Coca-Cola? Claro, tenemos sabor cereza, lima, naranja, zarzamora, vainilla, vainilla-cereza, ah sí, y la tradicional. ¿Quieres Fanta? Tendrás que escoger entre ponche de frutas, uva, cereza, lima, naranja, durazno, zarzamora, fresa. Por supuesto todos estos sabores vienen en su versión 'light' para los que les gana el remordimiento.

La 'magia' la creó la empresa italiana  Pininfarina, la cual diseño una tecnología microdispensadora, diseñada originalmente para la dosificación exacta de drogas en laboratorios. ¿Qué ironía no? La maquina tiene un sistema que controla la demanda y el reabastecimiento de los sabores enviando la información directamente a Coca-Cola y al dueño de la cadena, de esta forma garantiza que los 125 sabores siempre estén disponibles y proporciona información estadística del consumo de las bebidas.  Además tiene un sistema de pantalla táctil  que puede volver loco a cualquiera al ver la cantidad de opciones que tienes disponibles.

Actualmente la renta de estas maquinas es de 3,600 dólares al año y sólo están  concesionadas a algunas cadenas de comida rápida en EU, Canadá, y Reino unido, buscando reemplazar poco a poco a sus maquinas dispensadoras tradicionales. Incluso ya hay una aplicación para iOS y Android donde te muestra la ubicación de la máquina más cercana, te ofrecen promociones en la cadenas que frecuentas y puedes seleccionar tus bebidas favoritas o crear tus propias combinaciones de sabores.

Lo siento, puedes correr pero no podrás esconderte y si eres un amante de los refrescos probablemente tu destino ya está decidido.
Pagina Oficial Coca-Cola Freestyle

Fernando Guerra

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9.3.14

Facebook se va al ‘cielo’ con WhatsApp, CNN Español

La reciente compra de la red social desató una serie de estimaciones muy optimistas para este año; las altas expectativas, con poco margen de error, podrían hacer que Facebook esté sobrevalorada.


 

http://culturageekradiocom.fatcow.com/wp-content/uploads/2014/02/Whatsapp-Facebook.jpeg











Nota completa

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8.3.14

Mazunte Cosmetics

If you are planning to go on your next vacation to the beach, maybe you could consider Puerto Escondido in Oaxaca, Mexico, where warm and friendly people will welcome you with open arms. Mexican Pacific beaches are an attraction of choice for Mexicans and foreigners for their beautiful sunsets that will take your breath away.

Near Puerto Escondido, Oaxaca, you'll find the community of Mazunte, now a protected area which has become an ecotourism center. In this town you will also find the organic cosmetics factory "Mazunte Cosmetics".

A few decades ago the main activity of the population of Mazunte was the hunting of turtles. Historians tell that the beaches were painted red because of the blood trail that hunters left in the sand. The Mexican government decided to transform Mazunte into a sanctuary and protect turtles from overhunting. However, families were left without their main source of income.

Then the town then became an ecotourism center; the Turtle Museum and Mazunte Cosmetics were created. Among other things the company manufactures soaps, cosmetics and other natural and handmade products: shampoo, conditioner, moisturizers, bath gel, anti cellulite cream, reductive gel, sunscreen, mosquito repellent, hair styling gel, deodorant, among others.


http://www.myhuatulcovacation.com/huatulco-news/feature-articles/shopping-in-huatulco-mazunte-natural-cosmetics/

Today Mazunte Cosmetics has modernized and you can buy through their website. www.cosmeticosmazunte.com

Mazunte is a great example of sustainable development and social responsibility. Caring for the environment has been possible thanks to the joint work of the villagers, government and visitors. An important part of the success of the change has been a continuous process of education of its residents and visitors. Do business and take care of the planet is possible!


Mazunte Cosmetics products are of high quality and made with organic ingredients, natural oils and essences: sesame, coconut, eucalyptus, lemon, avocado, etc.

#TheVisionariesMedia #VisionariesMedia #Mazunte #Cosmeticos #CosmeticosMazunte #Mexico #Oaxaca #Huatulco #PuertoEscondido #Turismo #Business #Businesses

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Cosméticos Mazunte

Si estas planeando ir en tus próximas vacaciones a la playa, tal vez podrías considerar Puerto Escondido en Oaxaca, México, donde gente cálida y amable te recibirá con los brazos abiertos. Las playas del Pacífico Mexicano son un atractivo turístico por excelencia para mexicanos y extranjeros por sus hermosos atardeceres que te quitarán el aliento. Cerca de Puerto Escondido se encuentra la comunidad de Mazunte, hoy en día un lugar protegido y convertido en centro ecoturístico, además de la fábrica de cosméticos ecológicos "Cosméticos Mazunte".

Hasta hace algunas décadas Mazunte era un pueblo que vivía de la caza de las tortugas. Cuentan los historiadores que sus playas se pintaban de rojo debido al rastro de sangre que los cazadores dejaban en la arena. El Gobierno Mexicano decidió convertir Mazunte en un santuario y proteger a las tortugas de la caza excesiva. Sin embargo, las familias se quedaron sin su fuente de ingreso principal. La población entonces se convirtió en un centro ecoturístico.



Se crearon, entre otras cosas: el Museo de la Tortuga y la Empresa cooperativa de Cosméticos Mazunte, donde se fabrican jabones, cosméticos y otros productos naturales y artesanales como: shampoo, acondicionador, cremas humectantes, gel para baño, crema anti celulitis, gel reductivo, protector solar, repelente contra los mosquitos, gel fijador para el cabello, desodorante, entre otros. Los productos de Cosméticos Mazunte son de gran calidad, con ingredientes orgánicos, aceites y esencias naturales de ajonjolí, coco, eucalipto, limón, aguacate, entre otros.

Hoy en día Cosméticos Mazunte se ha modernizado y es posible hacer compras a través de su página de internet. www.cosmeticosmazunte.com Mazunte es un gran ejemplo de desarrollo sustentable y responsabilidad social. Cuidar el medio ambiente ha sido posible gracias al trabajo en conjunto de los pobladores, el gobierno y los visitantes. Parte importante del éxito en el cambio ha sido el proceso continuo de educación de sus pobladores y visitantes. Hacer negocio y cuidar nuestro planeta es posible!

#TheVisionariesMedia #VisionariesMedia #Mazunte #Cosmeticos #CosmeticosMazunte #Mexico #Oaxaca #Huatulco #PuertoEscondido #Turismo #Negocio #Negocios

4.3.14

Bloggers millionarios

Para aquellos de ustedes que buscan hacer negocio de sus blogs, este es un mensaje para animarlos. Cada año se crean miles de blogs, pero la mayoría de ellos se quedarán en la blogosfera y sin reconocimiento; otros como Mashable, TechCrush, Engadget, The Santorialist, TMZ o Perez Hilton se han convertido en marcas de renombre. Ahora los dueños son millonarios y más, ya se consideran como líderes de opinión y algunos de ellos están dando discursos por todo el mundo o han creado empresas alternativas como consultores.

Ejemplo de esto es Ariana Huffington, la periodista que creó El blog Huffington Post y que en 2011 fue comprado por AOL por $315 millones de dólares. El Santorialist un blog de moda desarrollado por Scott Schuman atrae a más de 70,000 lectores diarios y ha sido nombrado uno de los Top 100 Influenciadores del Diseño, según la revista Times.1



Estos son algunos consejos para mejorar tu blog, algunos de ellos fueron extraídos de diferentes sitios web, otros son aportación personal:
- Convertir tu pasión en un negocio serio comienza con la creación de tu marca, el establecimiento de una visión a corto, mediano y largo plazo, una misión y objetivos específicos. Escribe todo y plantea metas realistas.
- Un blog requiere pasión, compromiso y toneladas de trabajo, ¿estás dispuesto a trabajar duro?
- Encuentra tu nicho. Identifica tu público meta y conecta con ellos, escucha sus necesidades insatisfechas.
- Escribe contenidos interesantes y útiles, de calidad.
- Personaliza tu blog e invierte en el. Un diseño libre está bien si vas a empezar, pero con el tiempo tu blog necesitará un aspecto más profesional.
- Crear contenido para tu blog no es suficiente; tienes que apoyarte en las redes sociales. Investiga acerca de las redes sociales más frecuentadas por tus lectores y trata de conectar con ellos. Comenta en sus mensajes, da “retweet”, “me gusta” o “favorito” a sus textos e imágenes. En la era de la Web 2.0 la comunicación en un solo sentido ya no es suficiente.

Fuentes:


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Millionaire Bloggers

For those of you looking to make a life of your blogs, this is a post to encourage you. Every year thousands of blogs are created, most of them will stay at the blogosphere without recognition; others like Mashable, TechCrush, Engadget, The Santorialist, TMZ or Perez Hilton have become renowned brands. Now their owners are millionaires and more, they are considered as leaders of opinion and some of them are giving speeches all over the world or have created alternative businesses as consultants.

Great example is Ariana Huffington, a journalist that created The Huffington Post blog, which in 2011 was bought by AOL for US$315 million. The Santorialist a fashion blog developed by Scott Schuman attracts more than 70,000 readers a day and has been named one of Time's Top 100 Design Influences.1



Here are some pieces of advice to improve your blog; some of them were extracted from different websites, some of them from my personal contribution:
- Turning your passion into a serious business starts with the creation of a brand, the establishment of a vision in a short, mid and long-term, a mission and specific objectives. Write everything and set realistic goals.
- A blog requires passion, commitment and tons of work, are you ready to work hard?
- Find a niche. Identify your audience and connect with them, listen to their unfulfilled needs.
- Write good, interesting and useful content.
- Customize your blog and invest on it. A free theme is OK if you're starting but with the time it will need a more professional look.
-  Define your monetizing strategy.  (Take a look at the advices from the experts, see Sources)
- Creating content for your blog is not enough; it has to lean in other social media platforms. 

Research about the most frequented by your customers and engage with them. Comment on their posts, Retweet, Favorite their messages or images. In the Web 2.0 era communication in one direction does not do the trick.

Sources:


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27.2.14

The power of Social Media for your brand: is all about engagement

The power of Social Media is increasing: 86% of followers are more likely to purchase from companies/brands they follow on social media platforms like Twitter; 46% use social networks to research about products and brands; 75% use a mobile device. These are some of the results presented during the Webinar: Ignite your Marketing Success on Twitter, given by Twitter and HootSuite Executives.


El poder de las redes sociales para impulsar tu marca: conecta con tus clientes

El poder de las redes sociales va en aumento. Un 86% de los usuarios cambiaría su decisión de compra de acuerdo con lo que lee en las redes sociales; el 71% compraría productos de compañías que sigue en redes sociales. El 46% usa las redes sociales para investigar acerca de productos y marcas.  Estos son algunos de los resultados presentados en el Webinar: Impulse el éxito de su Mercadotecnia con Twitter, dado por ejecutivos de Twitter y HootSuite desde San Francisco, California.


26.2.14

Funerarias para mascotas, un negocio en crecimiento

Aquellos que tienen mascotas saben que ellos son parte de la familia y cuando una mascota muere es realmente la pérdida de un ser querido. En las últimas décadas han aumentado el número de empresas funerarias para mascotas que se ocupan de las exequias y tratan a la mascota con el debido respeto que se merece. 


Pet funeral services, a growing business

Those who have pets know that they are part of the family and when a pet dies is actually the loss of a loved one. Over the last decades the number of companies dedicated to funeral pets has increased.


21.2.14

Couchsurfing: You have friends all over the world, you just haven’t met them yet.

If you are planning to take a trip but do not have much money, maybe you should consider using Couchsurfing.org, which now has 7 million users in 100 000 cities worldwide.

Couchsurfing is a website where users offer a place to stay for travelers who want a different travel experience while earning some money. You can also share your couch, your air mattress or an extra bed for people who may be traveling to your city.

Couchsurfing started in 2004 and was the idea of young Casey Fenton, Daniel Hoffer, Sebastian Le Tuan and Leonardo Bassani da Silveira. According to the creators, through their service, users can have a travel experience with a social and local style, learn about other cultures and even practice another language.


19.2.14

Plato´s Closet: not your typical secondhand clothing store

A growing business in North America ​is the clothing recycling industry with companies like Village de Valeurs and Renaissance in Canada that also contribute to different social causes.
                                  
In Florida there is also a company that will pay you for your clothing in good conditions, but this not a typical secondhand clothing store. They buy used clothing and accessories of the top-name brands, cool, hip and trendy. Typically Plato’s Closet buy items that have been in the retail stores within the past 12 to 18 months and are current teen and young adult styles still seen in the mall.